Realization: goals and motivations of multiple stakeholders across changing organizations

	Attraction	Recruitment	Onboarding	Growth	Retention	Offboarding
Startup	Employee goals Find a mission-driven company where they can make a meaningful impact Evaluate opportunities for rapid growth and learning in a small, agile team Seek out innovative environments that offer flexibility and autonomy	Employee goals Secure a role where they can grow quickly, wear multiple hats, and gain broad exposure Evaluate the potential for equity or other long-term incentives Seek a direct connection with founders and an understanding of the company’s vision	Employee goals Get up to speed quickly on company processes and start contributing early Build strong relationships with founders and key team members Gain clarity on role expectations and upcoming projects	Employee goals Gain broad experience across multiple areas by taking on diverse responsibilities Learn from senior engineers and founders through hands-on work Take ownership of projects and drive impactful work	Employee goals Maintain job satisfaction by working on meaningful projects in an innovative environment Seek flexibility in work arrangements and close relationships with leadership Achieve personal growth while contributing to the company’s success	Employee goals Leave on good terms with the potential for future collaboration or rehiring Obtain valuable feedback and recommendations for future career moves Ensure a smooth transition with minimal disruption to the company’s operations
Scaleup	Employee goals Join a company with a rapidly expanding team that offers opportunities for specialization and leadership roles Assess company stability while still offering room for innovation Ensure cultural fit in a growing but not yet fully mature company	Employee goals Look for clarity on roles, team dynamics, and future growth potential Evaluate career progression pathways and mentorship opportunities Understand company stability, funding, and how it affects long-term prospects	Employee goals Receive structured onboarding with clear role expectations, responsibilities, and resources Quickly understand team dynamics and project timelines Access to early mentorship and guidance to ramp up in the role	Employee goals Access opportunities for specialization and career path development Seek mentorship and leadership development opportunities Pursue formal training and certifications to enhance technical skills	Employee goals Continue growing within the company while balancing work-life needs Seek recognition for contributions and opportunities for advancement Maintain alignment with company values and mission	Employee goals Leave the company with a clear understanding of how their work has contributed to the organization's growth Receive feedback and guidance on future opportunities and career progression Ensure a respectful and professional exit, with opportunities to stay connected as part of the company’s alumni network
Growth	Employee goals Seek stability while still desiring opportunities for personal and professional growth Look for leadership development programs, structured career paths, and work-life balance Evaluate diversity and inclusion efforts as part of company culture	Employee goals Seek roles that offer clear career paths, technical development, and leadership opportunities Evaluate competitive compensation and benefits packages Understand long-term company vision and personal alignment with it	Employee goals Access comprehensive onboarding materials (e.g., learning platforms, training programs) Build relationships with cross-functional teams and leaders Understand long-term career progression paths from the beginning	Employee goals Focus on leadership development and career advancement opportunities Participate in formal development programs and workshops Seek cross-functional projects and global opportunities for growth	Employee goals Seek long-term career stability, leadership opportunities, and competitive rewards Maintain satisfaction through meaningful work and alignment with organizational values Desire recognition, career advancement, and competitive compensation	Employee goals Exit with clarity on the impact of their contributions and maintain strong professional connections Secure strong references and opportunities for future collaboration Ensure a smooth transition that protects their legacy and company relationships
Maturity	Employee goals Prioritize stability, benefits, and long-term career prospects Seek roles that offer cross-functional experiences or global mobility Look for a well-defined work-life balance in a structured, large-scale environment	Employee goals Look for structured recruitment processes that offer clarity and transparency Seek long-term stability, comprehensive benefits, and global career opportunities Assess the company’s alignment with personal values (e.g., sustainability, social responsibility)	Employee goals Receive comprehensive and global onboarding with clarity on role expectations Access extensive learning platforms, resources, and support networks Integrate into the organization’s large, structured environment	Employee goals Engage in ongoing skill development and leadership opportunities Seek out global assignments or cross-functional roles for career advancement Participate in structured career advancement programs with clear milestones	Employee goals Continue growing within the company while seeking out leadership opportunities Desire long-term stability, recognition, and career advancement Engage in meaningful work that aligns with personal and company values	Employee goals Leave the organization with strong references, relationships, and potential for future global opportunities Participate in exit interviews to provide feedback on corporate processes, culture, and experience Ensure a smooth and professional transition, maintaining their reputation within the company and industry